WOMAN OF THE MONTH – APRIL 2012 Sara Blakely

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Sara Blakely, inventor of Spanx slimming/smoothing women’s underwear and self-made billionaire, has been selected as the midlifebachelor.com Woman of the Month for April 2012!

Sara Blakely just appeared on the cover of Forbes magazine – as the youngest women EVER (at age 41) to make it onto their list of billionaires – and that is exactly how I noticed her. At age 29, she was looking for something flattering to wear underneath her white slacks.  She wound up inventing a new line of shaping underwear which came to be known as “Spanx”.  At the time, she invested her entire life savings of $5000 to start her company … and the rest is history.  In her own words, “We can make the world a better place, one butt at a time.” – which is brilliant … I love it!

Here is what we know about Sara Blakely.  She is originally from Florida, but moved to Atlanta in 2000 to start her company.  She started off with nothing – and first found a contract manufacturer who was willing to help her out with her first production run of Spanx.  She designed her own logo … filed her own patent … and then personally spent time taking her product to all of the retailers across America … anyone who would listen to her is who she marketed her product to.  Her company and brand are now worth over $1B today – wow!  In 2006, she created the Sara Blakely Foundation to help women through education and entrepreneurial training.  She was also a contestant on The Rebel Billionaire, and starred as a judge on ABC’s reality TV series, American Inventor.

Unfortunately for us midlife bachelors, we have learned that in 2008, she married Jesse Itzler – and in 2009, she gave birth to their son, Lazer Blake Itzler.  Not all marriages last forever – so perhaps there is still hope for us single men?  Anyway, Sara is extremely hot in so many ways – we at midlifebachelor.com just love her, and wish her the best with everything!

Here is a very recent Forbes.com video of Sara Blakely discussing her business, her philosophy, and what has motivated her.  The video will give you an excellent idea of how incredible a person she is …


Typically at this point, we attempt to analyze our Woman of the Month pick in terms of the Midlifebachelor.com 14 Types of Women.  Which type or types do you suppose Sara Blakely might be?  Well, she is certainly a Jackpot (see Types of Women – Jackpot) since she is a high income earner.  If you know Sara Blakely personally and/or would to share something about her – please add a COMMENT to the comment section at the bottom of this page!

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About the Author

Midlife Bachelor chronicles lifestyle, dating, and relationship experiences and advice to avoid a midlife crisis. Readers like you are often beyond young adulthood in their 30’s, 40’s, and 50’s that want to understand how dating, sex, relationships, and love fit in with our lifestyles.